UNCLE BENS / LEFT ON THE SHELF
Jamie Oliver’s ‘Money Saving Meals’ series was about putting forgotten food and leftovers in your fridge to good use.
For Uncle Ben’s sponsorship idents we told the stories of poor forgotten vegetables that had been ‘left on the shelf’.
To give their stories an authentic feel we recorded real singles talking about why they thought they were unlucky in love. We then matched their stories to the appropriate vegetables.
